With the upcoming General Election in just four days more, we can’t avoid from talking politics. Highways, roads and streets are decorated with political flags and posters, and some to the extent to renting a billboard (for those with bigger marketing fund). Who can forget the ever impactful Barack Obama’s campaign branding for the 2008 US presidential elections? Not only it helped him won, the campaign even went on and win Ad’s Age Marketer of the Year in that year.


We might also need to take a look at UK General Election in 2017.

And some in the yesteryear’s.

So how do we measure up?